12 April 2022

GDPR as a Global Standards? Brussels’ Instrument of Policy Diffusion

Marco Luisi

The 4th Industrial Revolution is witnessing the emergence of new digital computing technologies able to collect and analyze immense quantities of information – called “big data” – and translate this into something economically, socially, and politically valuable. Data-driven algorithms, like the one behind targeted ads, become more powerful and efficient the more private information they acquire. But the risks connected to the misuse of data have reignited the public interest in privacy and its protection. This is what Colin J. Bennett calls the “second wave of global privacy protection” (Swire, 2013: 848).

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