17 August 2025

So Long to Tech’s Dream Job

Kate Conger

When Rachel Grey started working at Google as a software engineer in 2007, it was a good time to be a Noogler, or what the search giant called new employees. At a two-week orientation at Google’s headquarters in Mountain View, Calif., Ms. Grey discovered a utopia of perks. The company’s cafeterias served steak and shrimp, kitchens were stocked with fresh juices and gyms offered free workout classes. Workers received stock grants on top of their salaries, a 50 per cent match on their retirement contributions and a Christmas bonus that came in the form of $1,000 tucked in an envelope.

What also made an impression on Ms. Grey during orientation was that Google revealed how many machines were in its data centres. “I saw how transparent things were in the company,” she said about the normally hush-hush information. Over the years, though, her experience changed as she became a software engineering manager. The Christmas bonus shrank. Employees were no longer provided a fire hose of corporate information. The company abandoned a pledge that its artificial intelligence would not be used for weapons. The budget for promotions dried up, pressuring Ms. Grey to lower performance ratings, which she said was “stunningly painful.” In April, just shy of 18 years, the 48-year-old quit what was once her dream job.

Life for workers at Silicon Valley’s biggest tech companies is different. Very different. Gone are the days when Google, Apple, Meta and Netflix were the dream destinations for tech workers, offering fat salaries, lush corporate campuses and say-anything, do-anything cultures. Now the behemoth firms have aged into large bureaucracies. While many of them still provide free food and pay well, they have little compunction cutting jobs, ordering mandatory office attendance and clamping down on employee debate.

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