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2 October 2018

Why So Many Underestimate China’s True Economic Power


China’s economy is so large – and growing so rapidly – that it’s difficult to get a true read on the size of its influence on the world stage, according to this opinion piece by David Erickson, a senior fellow and lecturer in finance at Wharton. Before he taught at Wharton, Erickson was on Wall Street for more than 25 years, working with private and public companies to raise equity strategically.

Some of the rhetoric out of Washington recently has been suggesting that the U.S. is “winning” the trade war because the U.S. stock market is near all-time highs as China’s domestic equity markets have declined significantly. While the domestic Chinese equity markets have suffered since the trade tensions started earlier this year, I think that premise underestimates the economic power of the rapidly growing number-two economy in the world and really needs a bit of context.

The Chinese equity stock market — as represented by Shanghai stock market — actually peaked in 2015. This is not too dissimilar from the market cycles we have experienced in the U.S. in the last 20 years. This includes what we saw in the Dow Jones Industrial Average (DJIA), which reached 11,000 in May of 1999 but took more than seven years to reach 12,000. While the DJIA advanced from October 2006 to July 2007 from 12,000 to 14,000, it took almost six years, until May 7, 2013, before it advanced to the 15,000 milestone. For the NASDAQ market, the cycle was even more dramatic where it took 15 years to reach new highs in 2015. Markets do go through cycles.

But hasn’t the Shanghai stock market been quite volatile since the trade war started? Yes, it has. This is not surprising with much of the domestic Chinese equity market activity largely being from retail investors, especially with many having very limited experience in Chinese equity investing (which I will address shortly). With the uncertainty of the trade rhetoric over the last few months, there was likely to be some significant volatility. However, by way of comparison, the U.S. equity markets went through significant volatility earlier this year after a significant run since the 2016 U.S. election. If you go back a bit further, the U.S. equity markets, which are largely institutionally driven, had significant periods of volatility during the 2008 Financial Crisis, where the DJIA fell almost 800 points on September 29th; the technology “bubble” in 2000, where on April 14th the NASDAQ fell 9% and for the week 25% (and the NASDAQ 100 index lost 78% of its value in two years); and when the Dow Jones fell almost 23% in one day on “Black Monday” of 1987.

Why do I go back to 1987 for context? Because in 1987, while a Wharton finance student could study “Black Monday” in the context of previous crashes in the U.S. stock market, the Chinese domestic equity market didn’t exist and wouldn’t until 1990. That’s right, a Chinese student studying finance on mainland China at the same time couldn’t learn about investing in the Chinese equity markets because it did not exist until a few years later. The Shanghai Stock Exchange was founded in 1990 (and Shenzhen around a similar time) creating a domestic equity market for both mainland Chinese companies to list and finance, and for Chinese institutions to invest. Today, it is estimated that the Shanghai Stock Exchange has over 200 million retail investors — total U.S. population is just 327 million — and for the full year 2017 was the number-two IPO market globally in terms of proceeds raised. So, while the Chinese equity market has suffered significant losses this year, given the “rapidity” of its evolution, these changes need to be put in context.

“Now, markets in Hong Kong, Shanghai and Shenzhen collectively represent the largest IPO market in the world….”

These are just a couple of the things we learned on our recent trip to Hong Kong, Shanghai and Shenzhen as part of Wharton’s MBA course called Strategically Investing in the Growth of China. A delegation of 58 Wharton Executive MBA students, along with three faculty members, met with prominent Chinese companies, leading Chinese public equity and private equity investors, as well as representatives of the Hong Kong and Shanghai Stock Exchanges, and explored how they strategically invest in the growth of China. While I had been to China many times during my previous investment banking career (though the last time was in 2013 before I retired), about 85% of our students had never been to Hong Kong or mainland China.

When we started our trip, given that many of our students had never been before, I wanted to give them a few numbers to provide some context as to the size and scope of the Chinese economic opportunity. Here are some of them — all approximations: 
a population of 1.4 billion people; 
400 million in the middle class. 

And to get some sense of the rapidity of the change: 
Exports have grown for the last 30 years at a 17% compound annual growth rate (CAGR), making China the world’s largest exporter at $2.3 trillion in 2015, according to The China Questions – Critical Insights into the Rising Power
In 1980 about 70% of Chinese labor force was in agriculture; by 2016 only 30% was in agriculture
In 1980 only 2% were university educated; by 2016, approximately 30%
In 1980 Shenzhen had a population of 30,000; by 2016, Shenzhen had a population of some 12 million. 

What I realized as we progressed through our visits to these companies and investors was that these numbers were understated, and significantly under-estimate the economic power of China. Let me outline three of the specific attributes that we learned about and discussed as part of our trip:

Capital Formation – the World’s Largest Equity-raising Market

When I first came to China as a 34-year-old investment banker in 1998, I flew to Beijing to pitch a Chinese tech company looking to raise about $100 million in an IPO. Back then, for a $100 million tech IPO, really the only game in town was the U.S. NASDAQ market.

Back in 1998, as companies from emerging countries (e.g., Brazil, China, India, Russia) started to go public, with local currency restrictions and liquidity constraints — as well as other challenges, such as a lack of international investors — there were three or four markets that attracted the bulk of the international listings – London, Hong Kong, New York/NASDAQ and Tokyo. For most companies from emerging countries in Europe, the Middle East and Africa, London was the preference; for most companies from emerging countries in Asia and Latin America, New York/NASDAQ was the preference. NASDAQ, until probably 2014 when Alibaba went public on the NYSE, was the market where most growth companies globally went to list.

Things have changed dramatically in the last 20 years.


Now, markets in Hong Kong, Shanghai and Shenzhen collectively represent the largest IPO market in the world as can be seen in the chart below from KPMG’s “Mainland China and HK 2018 Mid-Year Review: IPOs and Other Market Trends.”



To give another perspective, the second graph below, via Barclays, shows the 15-year trend (203-2017) of the top five countries by issuer nationality with the most IPO volume. Since 2008, Chinese companies — versus those from any other country — have collectively raised the most IPO capital in seven of the last 10 years. What has changed over this 15-year timeframe is that most of Chinese activity prior to 2008 was the capital raising for state owned enterprises (SOEs), while activity post-2008 is for more traditional privately owned companies. The high water mark for Chinese IPO capital formation was 2010 when there was a combination of factors that drove this activity.


The third chart below is from a report by Siguler Guff, one of the earliest Chinese private equity fund of funds, estimating that only 35% of China’s GDP in 2016 was represented in public equity market capitalization (versus in the U.S. at 143%). This gives you a sense of why we might be in the very early stages of this Chinese capital raising trend:

Stock Market Capitalizations Relative to GDP in 2016


In addition to public equity capital formation, companies in China also receive a significant portion of the private equity capital globally. Estimates by Bain & Company in their 2018 Asia-Pacific Private Equity Report suggest that approximately $73 billion was invested in greater China in 2017 by private equity firms — almost half of the capital invested across the Asia-Pacific region.

Not only is there significant capital being deployed by the leading private equity firms globally, but also by some of China’s largest companies — such as Alibaba and Tencent. Estimates suggest Tencent has invested over $30 billion since 2015. While some of this investment has been in international companies such as Tesla, Spotify and Snap, Tencent has also been a significant investor in China, notably in 13 Chinese multi-billion-dollar companies that have gone public since the beginning of 2017, including Meituan Dianping, which has just raised over $4 billion. Tencent owns about 20% of the company. In three of those big companies, Tencent had major stakes of 40% or greater – China Literature, SEA and Sogou. Tencent also announced earlier this year that wholly owned Tencent Music will list in the U.S. Alibaba, meanwhile, has also made many significant investments, including as the largest shareholder of Ant Financial, which recently raised about $14 billion, called the largest single fundraising globally by a private equity company. Alibaba owns about a third of the company, rumored to be valued at $150 billion.

While China’s leadership in IPO capital raised over the last several years could change if trade tensions with U.S. become prolonged, the demand from private equity capital firms and Chinese corporations is likely to continue, and may increase — as we have seen in the U.S. in recent years — if IPO activity lessens.

Innovation – Developing the World’s Biggest e-Payment Market

One of what may be China’s best economic secrets is that it is home to not one, but two of the most powerful e-payment platforms globally. Ant Financial’s Alipay and Tencent’s WePay are estimated to each have more than 500 million active users. Trying to provide comparison to the U.S. market is difficult, but it is quite clear that the e-payment market in the U.S. is just a fraction of China’s. Two metrics providing some context are that, according to Statista, PayPal, the largest U.S. comparable platform company, has 244 million active users globally; and the U.S. banking system overall is expected to have 161.6 million digital banking users by next year.

“BCG in its 2018 Global Wealth Report estimated that China represents approximately 15% of the upper net worth and ultra high net worth individuals (HNWIs) in the world.”

While Tencent’s WePay is largely linked to WeChat, Tencent’s dominant messaging service, Alipay, has been quite visibly building partnerships outside of China especially in Southeast Asia. With the Chinese mobile payment market estimated at approximately $5.5 trillion in 2016 and with 45% penetration of Chinese internet users (as seen in the chart below from Statista), China is clearly the biggest e-payment market in the world.

Share of Internet Users Worldwide Who Used a Mobile Payment Service in the Last Month as of Third Quarter 2017, by Region


Given this tremendous opportunity for Ant Financial, one of the discussions on our trip was with a panel of public equity institutional investors that target China about whether in the long-term, Ant Financial would exceed the value of Alibaba, its founding shareholder that spun what was then Alipay off to shareholders in 2011. With the ability to potentially be the e-payment platform in international markets where e-wallets are prevalent but technology is lacking — such as in Africa, the Middle East, Latin America and Southeast Asia — the potential thesis is that Ant has a tremendous opportunity with limited international competition versus Alibaba, which has largely been limited to China, and has the challenge of Amazon and other competitors internationally.

Wealth Creation – World’s Fastest-growing Market

BCG in its 2018 Global Wealth Report estimated that China represents some 15% of the upper high net worth and ultra high net worth individuals (HNWIs) in the world, and that those groups are growing at a 22% CAGR. BCG defined personal wealth for upper HNWIs as being greater than $20 million but less than $100 million, and ultra HNWIs as having wealth than $100 million.

As shown in the chart below from BCG’s report:

The U.S. Holds More Than 30% of the World’s Upper High Net Worth and Ultra High Net Worth Wealth


If you add up the numbers for greater China, including Hong Kong and Taiwan, the investable assets for upper- and ultra high net worth individuals represent more than $5 trillion dollars. This, coupled with the approximately 400 million people characterized as the Chinese middle class, creates a significant source of wealth potentially as the Chinese economy matures. This is why Chinese wealth management is considered one of the biggest opportunities in financial services globally. This opportunity, like many in China, is in its early stages with both product development and regulation. Recent issues with companies like the Anbang Insurance Group, the Chinese insurance company that grew its wealth management business significantly and was seized by the government earlier this year, has caused the Chinese government to step up its involvement in regulating this sector.

Potential Issues

While the three attributes presented show how China’s economic power is likely being underestimated, there are also potential issues besides the ongoing trade tensions: 
The ability for the governmental framework to support the rapidity of the evolution and innovation of the Chinese economy. Of the three attributes examined, all have largely developed in the last two decades. Given this rapid development, does the Chinese government have the knowledge and ability to regulate and support? While any government’s regulatory framework would be tested by the rapidity of this evolution, China, unlike most major economies globally, was largely not impacted and its systems were untested by the Global Financial Crisis 10 years ago. One of the reasons the Chinese financial system and the major Chinese state-owned enterprise banks were largely unaffected is they had just been capitalized with public equity capital in the years leading up to 2008. Also, these banks had not yet expanded their activities internationally. 

“… If other governments internationally are potentially uncomfortable with a company like Ant being the e-payment platform … significantly changes Ant’s opportunity internationally….”

One specific concern stated frequently is the size of the Chinese shadow banking system. While the phrase is often assumed to be negative, it is not. Shadow banking exists in most markets globally, including in the U.S., and refers to banking activities that occur outside the regulated banking sector. Because these activities happen outside the regulatory framework, there is often less disclosure and information available. Entities like corporations, non-bank financial companies, pension funds and other institutions often engage in these activities, for example lending, to improve their returns. Also, with recent developments in China regarding investing vehicles for individuals like peer-to peer lending, concerns have heightened. These concerns often have to do with two primary things: the relative size of the shadow banking system versus the regulated banking system; and the lack of disclosure/transparency often affiliated with activities in China increases the anxiety. 
The possibility of government(s) intervening to curtail or stop some of the innovation in China’s economy. Notice that “government” above potentially is not just limited to Chinese government intervention. For China specifically, the recent announcement that video game rules would be put in place significantly impacts Tencent, with gaming being its largest business. In terms of international government involvement, the U.S. Committee on Foreign Investment in the U.S. (CFIUS) earlier this year blocked the acquisition of MoneyGram by Ant Financial for national security reasons — an example of what forces could limit some of the innovation and success as companies look to expand outside of China. Similarly, if other governments internationally are potentially uncomfortable with a company like Ant being the e-payment platform — or partnering — in their country, it significantly changes Ant’s opportunity internationally, as well as potentially the long-term investment thesis.

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